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| Dongwon F&B's canned tuna / Courtesy of Dongwon F&B |
By Baek Byung-yeul
Dongwon F&B's canned tuna has been enjoying soaring popularity as there has been rising demand for canned goods amid the COVID-19 pandemic, the company said Monday.
"In Korea, canned tuna products have been included as an essential item on the disaster relief food list for people affected by the COVID-19 pandemic. The tuna product also has been supplied to medical personnel, who have been fighting the spread of the coronavirus, and the underprivileged," the company said.
According to Nielsen Korea's research data, sales of canned tuna products from March to June increased by 18.2 percent compared with the same period in 2019. Itemwise, sales of light standard canned tuna products increased by 17.9 percent, followed by chili canned tuna which posted 15.7 percent growth.
The demand for canned tuna products has been soaring in other countries including the United States, the company added.
"According to a news report, U.S. retail operator Costco put a limit on the number of canned tuna items that each customer could buy. As the COVID-19 pandemic has been extended, canned tuna sales have been increasing consistently since May," the firm said.
Dongwon said Americans buy more canned tuna during periods of economic downturn because it is one of the cheapest sources of protein. The company further elaborated that canned tuna is increasingly receiving attention from consumers as the product meets all the criteria of disaster relief food.
Data by AC Nielsen showed that the sales of canned tuna products and pouch tuna products saw 29.6 percent year-on-year growth in the U.S. in the first half of this year. StarKist, an affiliate of Dongwon with the largest share in the U.S. canned tuna market, saw a 17.4 percent increase in revenue during the same period year-on-year.
"The reason why canned tuna products are getting consumers' attention in disaster situations is because they have every factor that disaster relief foods should have. They stay fresh for long periods, up to seven years at room temperature, and are a good source of essential nutrients," the firm said adding that tuna is known as one of the best sources of protein and omega-3.
August 31, 2020 at 01:53PM
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Dongwon F&B's canned tuna enjoying global popularity - Korea Times
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